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Dec 30, 2017 11:34 PM
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Magmos
Feels like everyone is blowing this way out of proportions. Yeah, that last line is dumb af but all these massive reactions kinda are too.
flatearthvaxer
So pretentious. Classic Apple.
SaintInky
We here at apple would like to thank you for getting pissed about our advert enough to spread it around to places it isn't shown. Thank you!
Superslothsays
It would have been so much better to say ‘What computer?’ It would have the same feeling but make so much more sense. This ad is dumb.
Victim42
Or you know, she could just answer the fucking question.
kydn
I don't even get what they're trying to imply... Fricking marketing people...
FiftyShadesOfMascarpone
They're trying to make "iPad" a brand-based generic term like kleenex, scotch tape or jacuzzi. Needless to say that's not going to happen.
RedDwarfIV
or Hoover
echonite
I have never called anything a "hoover" other than an actual "hoover", and the hoover dam.
RedDwarfIV
I'm British, its common here.
ItsUncleSam
British people call vacuums Hoovers
DavidBrooker
I doubt that's something Apple wants to do. Corporations fight tooth and nail to prevent their trademarks from becoming generic.
DavidBrooker
When this happens, all of your investment in marketing ceases to just benefit yourself and begins helping all of your competitors.
FiftyShadesOfMascarpone
The Coca-Cola company & Kellogg's might disagree. People may not care which brand of tissues or "kleenex" they use, but everyone knows...
FiftyShadesOfMascarpone
that only Coke and Kellogg's Corn Flakes are the real deal. Knockoffs somehow feel cheap to consumers. Even Pepsi is but a substitute. ...
DavidBrooker
The Coca-Cola company has been exceptionally aggressive on this. The fact that Georgia is the only place where it's become generic is 1/2
pistachiomoustache
Sauce: https://www.youtube.com/watch?v=sQB2NjhJHvY
Ecne
aww comments are disabled :( thank for the sauce tho
Mattman310
Which is too bad, because that girl is a pretty good actress in Better Things.
Vulspyr
Do they even show this ad anymore? I thought they removed it because of backlash.
Iamfergy
Neighbor needs to spray her with the hose.
Alex1690
That's what I say to my wife every time that commercial plays!!!
FireOnThePoopDeck
She doesn’t even say it jokingly!! Can’t handle it.
PirateofthePancreas
Can we get a source for the less fortunate?
pistachiomoustache
https://www.youtube.com/watch?v=sQB2NjhJHvY
SabrielSci
Glad im not the only one who thinks this ad is dumb af
luminousbeing
My nieces are 4 and 2. They got new kids tablets for Christmas. They called them "computers."
nzconcon
I too hate this ad. Even my 4 year old was like, "Ahhh... Mummy. It's what she's using."
Begotten
Holy shit a talking mummy
ThePiedPiperofRuination
I hate all the articles that praised that fucking ad for "challenging" the definition of a personal computer.
Falos
They were probably applegargling to begin with
RedDwarfIV
That's a nice turn of phrase
GodEmperor0fMankind
Apple sells computers. Why would they basically say "You don't need a third of the products we sell"?
RonaldDrump
All of the things they sell *are* computers
ChuckWeiss
They rely on their customers being unable to form those sorts of thoughts.
SanguTik
Good marketing sells products. Bad marketing makes people refuse to buy products. I'll never buy a Chevy, somewhat because of ads.
Begotten
Guy I know just bought a Chevy truck and the first thing I said was "ok, why?"
[deleted]
[deleted]
SanguTik
Yes, they're hilarious, says a lot of the same stuff those ads make me think. Who the hell buys a new truck and doesn't have a bed liner?
pterodactylptime
What's with her glasses? Is it 1977 again?
SuperFuzzyNipples
It makes sense when you consider it's Apple ad. Apple's MO is taking existing things and marketing it as new. They do do it well, though.
MotherFrickingMailMan
Hipster kid.
PriscillaYvonne
What are glasses?
SabrielSci
The grandparent glasses look is in apparently......
Artebudz
Even the voice irritates me for some reason.
noripirg
Holy fuck. I thought I was the only one that was bothered by this commercial.
DeathStarFalloutProbablyKilledAllTheEwoksOff
That kid's slower than last year's Apple products
Stanistani
shitshowatthebloodbank
NonBinaryGenderFluidDoggo
Thanks
SephiRothIRA
Ad ppl should’ve written the line as, “A computer, what is this the 90s?”
Neenjaha
Or changed computer to laptop
Footstepsofdawn
Meme is perfection
FrostyLady
Why not use that thing in front of your face and google it, you idiot child! It warms my heart that others HATE THIS AD TOO.
Dodgetgo
PepsiIsBetterThanCocaCola
That's a girl?!
Un0riginalComment
Calm your tits there, shadman
Dodgetgo
http://imgur.com/0FqwFmI
HankCohen
YOU ARE STILL USING A COMPUTER
iwannapikachuwhileyoushower
YourWaifuIsTrash
Jesus, season 6 of Orange Is The New Black gets fucking intense
livingcheeseburger
Killerbutt
That poor rifle :(
iwannapikachuwhileyoushower
I know... dramatic flair is one thing but cmon. Don't abuse the poor little baby.
SilentMic
The bitter irony being, the more we meme this ad, the better an ad it becomes. Because an ad's purpose is to spread awareness of the company
LickMyNutsAndCherryIceCream
Who isn't aware of Apple? Probably same kind of dumbass kid who doesn't know what a computer is.
nightripper
I'd say I'd never buy an Apple product over the god-awful ad, but that was sort of already true.
fireinthebarrel
Just bought a surface book 2, was so excited to get it....now i don't know why...
epicstorybro
it doesn't even matter how hard I try
DoctorGoldfish
Keep that in mind
epicstorybro
I designed this rhyme To explain in due time
confuzzledtuna
All I know
ImFunnierThanYallGiveMeCreditFor
This is probably the worst ad I've seen in my life
TheSadmanOne
The ad is pretty decent except for that line.
Seerion
This guy is obviously too young for the “head on” commercials. Lucky bastard.
ImFunnierThanYallGiveMeCreditFor
Apply directly to your forehead! Best commercial ever
Irreal
Apple directly to your forehead.
TheAdventurousAlbino
Pepsi?
fariaaa
The worst part that it was an okay ad up until when she said that, literally ruined it
ikindafail
Worst part for me was when she(?) was using it in a tree. My friend dropped her iPhone while on the toilet and it shattered.
MattShnoop
Shame, too. The iPad Pro is really an amazing device, it’s been great for my school.
Drixelix
Nah the music and its length was kinda uncomfortable. It would’ve been really forgettable without that last part.
denigreur
Just look back at the Pepsi ad with Jenner.
Vulspyr
What about the Pepsi one with the Kardashian girl where she solves a major conflict with a Pepsi?
MOTHERFUCKINGLUCIFERMORNINGSTAR
One word: puppymonkeybaby
TobiOfTheAkatsuki
God dammit I had that shit scrubbed out of my memory for so long and now its back.
ImFunnierThanYallGiveMeCreditFor
Not nearly as cringey
buschwhckd
It's literally a monster hopping around. zero sense. The 'whats a computer kid' is only a monster at the end
GreaterDog
I enjoyed it til the end. Coming from a guy who thinks Apple is way overhyped and, from this post, was expecting this to be a bad ad.
GoblinOfPoliticalSuccubus
Except the ad went viral leading to more people seeing it. (I never saw the ad until imgur kept getting it to the front page).
shasoysen
We've said this same thing over and over. The Amazon fire kid, the Pepsi ad, in the end it's just an ad.
ForceKinTim
And yet people recognize it and what's more, talk about it and spread it. I have never seen it outside of posts here.
tjcassidy
Why about Kardashian have a Pepsi? 2nd worst ad ?
ImFunnierThanYallGiveMeCreditFor
Ya, that was pretty fucking awful, too
Proudfoots
Yeah but didn't that one get pulled ?
jmeyers1983
1-800 Kars 4 Kidz
BrockStudly
I don't think I've seen it. Some one link me?
APieceOfFuckingShit
.
ImFunnierThanYallGiveMeCreditFor
https://www.youtube.com/watch?v=sQB2NjhJHvY
UUDDLRLRBASKonami
..
SanderTheStrange
I'm infuriated
Marikhen
So is Apply trying to say that their products are so easy that the mentally handicapable can use them?
GreetingsPrograms
Oh so it's real? WTF Apple?!
sweetnaivety
are you sure she wasn't saying it sarcastically?
Esulive
.
borkazo
.
DuneWulff
Ahahaha yes, the classic "comments disabled." Amazed Apple still has the ratings for this garbage there.
prkrkllr
You know it's a successful ad campaign when comments are disabled and it has 30k+ dislikes Lmao
toystory2wasok4
Lanka
UGGGGHHH.. and now its stuck in my brain for like forever and.. goddamit. Should had just believed people in internet telling me its bad. ><
Assfullofbread
Zelkon527
ProfessionalJalapenoWrangler
Post your results
DareDemon666
I too fucking resent this stupid advert! As if anyone these days living in the first world hasn't heard of computers
ballsinaheatwave
Init also that kid would have been robbed like right away
GreetingsPrograms
Yes exactly! Unless she lives in Canada
Rapturr
Compooter stop all the downloadin
DrScheperle
I too thought this, but I couldn't think of a more concise way to get the punch line of the advertisement across... So I'm okay with it
Norr1
it did what it was designed to do , to make you get emotional about it (positive or negative) so you keep talking about it
thiegololemoji
It is supposed to make toy buy an iPad. I'm not gonna buy one now. Ever.
DareDemon666
Well then I guess the apple marketing team deserve a gold star for succesfully making a stupid fucking advert
JamBarn
Point being that most young kids have grown up with phones and tablets, not computers like us old heads think of them. It's a dumb ad tho.
mteainside
As a younger person + who knows lots of even younger people, I can say that no one 8+ is idiotic enough to not know what a computer is
GuardsmanMiku
celebrating low inteligence is just the sort of dumb shit apple would pull off
asquiiiiiiisha
Except that “tablet” is short for “tablet computer”...
Silverhearte
You're assuming the kid was taught that.
naturenick
Exactly - especially when they’ve been trying to pitch the iPad Pro as a laptop replacement since day one
JamBarn
I own one. It IS a laptop replacement as long as you're not doing heavy work. The tablet is the final evolution of the netbook.
naturenick
I’ve got one too - don’t need any heavy work so it’s been perfect for me :)
qwertyuiopasdfghjklzxcv
Could someone link a video? Ive never actually seen this ad.
miados
https://www.youtube.com/watch?v=sQB2NjhJHvY
Liammozz
They disabled comments I wonder why?
abcEasyAs123
To match the person in the video.
majorcovert
What's worse is she dresses in nostalgic clothes and rides an antique bicycle.
WristDeepInaPussy
It's obviously geared towards hipsters
Sutashi
I think it's worse. She's the hipster's hipster. Into the stuff even the hipsters ignore.
poketess38
Wait thats a girl?
bravecatgaming
its 2017, just roll the dice and be prepared to trigger someone anyways
YorkshirePudding25
She???? I thought it was a lad
rbudrick
You have clearly not done tech support recently.
pAceMakerNZ
Also, THAT is a computer
naturenick
ALSO, that is a computer
TheSilverMullet
Also that is A computer
notdoingwhatishould
Also that is a COMPUTER
LOX64
Wait a second...I was told when i did computing that desktop pcs from phones to calculators all count as computers.
LOX64
That makes what she's using a computer.
GuardsmanMiku
nice going there einstein
LOX64
Thanks!
924Carrera
The typical definition is anything with a processor, so you are correct.
AxelYamanaka
processor, memory, and I/O, more specifically
LOX64
AxelYamanaka
If by calculator you mean a graphic calculator, that's right. But a dollar store adding machine is not a computer
ApotheosisCM
An adding machine is a computer. It computes.
AxelYamanaka
A computer isn't defined by doing math, it's defined by processor, memory, I/O, and being programmable. A calculator lacks two of those.
Fastrayd
I am assuming by now your downvote count has alerted you to the idea that you might be wrong.
AxelYamanaka
Or that the people of imgur may be ignorant to the actual definition of a computer.
SprungLake
Apple thinks that it decides when something is outdated.
GreatLordKek
That’s because it does decide. Apple sets trends. They killed CD players and Ethernet ports in mainstream laptops. Everyone followed.
echonite
Not really. Only slim laptops maybe, but regular laptops still have them.
MASSIVESPACEMONKEY
Apple didn't kill CD players or Ethernet ports, digital music and WiFi did.
getmo
Worse is the trend that "Apple dictates the future of technology" so we should just all blindly follow along. Marketing BS.
AnalBaguette
Aka the artificial ending of 3.5mm jacks in phones due to them
PleaseStopApplyingTheWordPornToEverythingAndAlsoStopReposting
It worked with Microsoft, what with them trying to make everything more Apple-esque
AxelYamanaka
To be fair that also coincides with them trying to make their stuff less terrible
KoalaHumper
Yeah, Microsoft's stuff is actually halfway decent and not as overpriced.
AxelYamanaka
For what it is it's certainly overpriced. They do everything in the most god-awful way possible, as if everyone was on cocaine